Kuende wants to “put the social back into social networks” and “create real life experiences.” The platform is a blend of “profiles, feeds and chats” with “gamification of activities in the real world.” Kuende says it’s a combination of “Meetup, Steemit, Facebook and … Pokemon Go.”
Instead of limiting users to the internet, Kuende challenges its members to participate in “gamified challenges to reward real life social interaction” and believes digital activities should be a compliment to life, not a replacement for it. They are looking to use social media to “unite” internet users instead of “dividing” them, which as they point out has been an unintended consequence of the rise of social media platforms.
Create reasons for users to find each other and meet at locations in their community. Users are rewarded for their activity.
“We allow users, communities, influencers and businesses to create specific challenges linked to real-world locations and designed purely to bring people together around hobbies, skills, activities, actions and more.”
Examples - IP reunion; picnic marathon; good story reading; night at the museum;
Proof of completion - proves that users participated in a challenge. Could be a picture or video, for instance.
Blockchain = transaparent way to generate revenue & reward users; “tokens promote sustained interest and engagement.”
Two tokens: Kuende (KUE) token = ERC-20 compliant. It influences the number of points a user can earn by participating in challenges.
Kuende points (Kp), which is another ERC20-based token, is an in-app currency through which users are rewarded for their use of the platform and “participation in real-world events.”
Social media users including individuals and their networks of friends, businesses and local community groups and influencers. Kuende users qualify as influencers when they build a network of at least 10,000 followers. The project has a keen focus on Gen-Z and millennial generations.